We're proud to share that our founder and CEO, Tara Milburn, was featured in a recent PPAI article that explores the promotional product industry’s evolving relationship with local and global trade.
Tara highlights how our commitment to ethical sourcing and North American manufacturing isn’t just good for the planet, it’s a smart strategy for resilience and long-term impact.

Why Local Sourcing Is Gaining Momentum
As tariffs and global supply chain disruptions continue to impact costs and timelines, businesses are re-evaluating their sourcing strategies. At Ethical Swag, we’ve always believed that how you source matters just as much as what you source.
“If your suppliers are offshore, you don’t have as much visibility into what’s happening. That’s a risk — not just ethically, but operationally too.” - Tara Milburn, CEO, Ethical Swag
Why We Choose Local and Why It Works
Local sourcing means:
Shorter shipping timelines
Lower carbon emissions
Stronger relationships with suppliers
Increased transparency and accountability
We also champion Made in Canada and Made in the USA products, supporting our economy while reducing dependence on unstable international logistics.
What It Means for Your Swag Strategy
Whether you're sourcing eco-friendly notebooks, branded sustainable drinkware, or ethically sourced apparel, opting for locally made sustainable promotional products is a way to align your brand values with real action.
A Movement Toward Ethical Trade
This is more than a trend, it’s a necessary shift toward sustainability, transparency, and future-forward business practices.
FAQ: Local Sourcing and Sustainable Promotional Products
Q1: What are the benefits of sourcing promotional products locally?
A: Sourcing locally reduces carbon emissions from transportation, shortens lead times, and supports regional economies. It also allows for greater transparency and control over the supply chain, which leads to higher ethical standards.
Q2: Is local sourcing more expensive than global sourcing?
A: Not always. While unit costs may sometimes be higher, local sourcing helps avoid surprise tariffs, shipping delays, and long transit times which can lead to fewer hidden costs and greater predictability in the long run.
Q3: What types of swag can be sourced locally?
A: Many! From eco-friendly notebooks, upcycled apparel, and Made in Canada mugs, to locally sourced wellness products and custom drinkware, there are plenty of sustainable, stylish options made right here in North America.
Q4: Why does Ethical Swag prioritize North American-made products?
A: We believe in walking the talk when it comes to sustainability and ethics. Sourcing closer to home helps us ensure fair labor practices, reduce environmental impact, and support the communities we work in.
Q5: How can local swag align with our company’s DEI and sustainability goals?
A: Local, ethical sourcing supports both social and environmental responsibility. When you choose swag made with purpose, you’re backing businesses that value equity, transparency, and impact all while reinforcing your brand’s commitment to doing good.