Measuring the ROI of a swag program goes far beyond cost per item. This article breaks down five practical metrics that help teams understand what their swag is actually doing, from employee engagement and brand reach to inventory efficiency and long term value.

Discover the top promotional bags and totes for 2026 that combine style, sustainability, and brand impact. From recycled canvas classics to sleek urban backpacks, these eco‑friendly options help your brand stand out responsibly. Read on for our curated 2026 picks, smart buying tips, and answers to your most common questions.

Behind every great employee onboarding kit, brand activation, or client appreciation moment is a lot of work most teams never see. This article breaks down why warehousing and fulfillment are the quiet systems that make physical brand experiences feel seamless, scalable, and genuinely thoughtful.

Branded merch is more than just stuff with your logo; it's a reflection of your values. Before you place your next order, ask these 5 smart questions to make sure your swag is ethical, sustainable, and genuinely impactful. From sourcing to design to measurement, this guide walks you through what really matters.

When you give branded merchandise, you’re doing more than distributing a physical item; you're creating a touchpoint between your brand and your audience. Whether that audience is employees, clients, partners or attendees, you want that touchpoint to feel thoughtful, authentic and useful. At Ethical Swag we use the Good / Better / Best framework to guide you through quantitatively different levels of impact and audience experience.

At Ethical Swag, we believe that “swag” can go beyond just logos on tees, it can spark sustainable change. In this post, we explore how custom apparel and ethical fashion merge to redefine branded merchandise. We’ll walk you through why thoughtful sourcing, fair labor, and eco‑conscious production matter. Along the way, we’ll share practical strategies for creating custom apparel that reflects your brand values and helps build a better future. Whether you’re designing team hoodies, conference tees, or retail‑ready eco gear, this guide shows how to make every stitch matter for people, planet, and brand.